Reading With Kids™ targets the prenatal to pre-kindergarten period of childhood.
Children who have not been read to are disadvantaged in school, and later in the workforce, in the home, and in life. It is estimated that 60% of children who have not been read to by first grade will end up on public assistance, or in jail.
The good news is, the earlier we read with our children, the easier the effort, and the greater the impact. And the most effective strategy for creating an early reading environment is to target parents.